Wednesday, November 4, 2009

2. "The Camera never lies." ??

I have found two interessting articles, about a fashion editor who is talking about faking pictures for magazines and other purposes, and i picked the most important passages out to share with you.

Susannah Frankel writes in today's Independent: The adage that 'the camera never lies' is as unreliable now as it ever was.Sure, there's PhotoShop and other means of digital manipulation, but even unretouched pictures often do not tell the complete story. Nick Knight is responsible for dozens of global advertising campaigns and fashion editorials. "People say I'm a photographer, but that doesn't sound correct to me any more," he says. "Manipulation is a slightly charged word, though, because it implies deceit. A skilled photographer totally manipulates the reality they have around them." Frankel points out that even Marilyn Monroe was airbrushed.The truth is, we love a pretty image. And Vogue (and other magazines) render celebrities practically unrecognizable because they know that humans are attracted to a thing of beauty. (In fact, early covers of Vogue were literally art.) Even in the early days of photography, a photograph never told the whole truth: It was black and white. Then there's the context and baggage we bring to images. Did anyone ever see the London police ads that pictured a black guy running and a white police officer running behind him? In today's cultural context, it was easy to assume the cop was chasing the black guy. But copy at the bottom of the ad told the true story: Both men are police officers, chasing a suspect who was cropped out of the picture. The black guy was undercover.In the end, whether we understand – or indeed trust – the mindset behind photographic post-production, the fact remains that almost every image in glossy magazines, billboard campaigns and newspapers (yes, even The Independent) is doctored in some fashion before it reaches print; whether it be a crop to zoom in on the unsightly nose of a political figure, or the removal of a pimple on a model's cheek. The adage that "the camera never lies" is as unreliable now as it ever was, and image manipulation begins long before the likes of Dangin and his ilk get their PowerMacs fired up, courtesy of the photographers themselves.


http://jezebel.com/391252/the-truth-about-images-that-lie

http://www.independent.co.uk/news/media/pixel-perfect-why-you-shouldnt-believe-your-eyes-when-it-comes-to-those-glossy-images-829196.html

1 comment:

  1. Denise,
    You have really good ideas for your blog posts. But I would like to help you on one point. Instead of copying out what is in the link, could you just summarise what Frankel says, include the link as the in-text citation, then add your own thoughts and opinions? It's certainly okay to link to an article, but the blog is primarily a place for you to express your own point of view.

    I hope this helps.

    ReplyDelete